Cozy Swarm combines the idea of warmth and comfort (‘Cozy’) with that of collective and protective gathering (‘Swarm’).

Cozy Swarm draws its inspiration from animal sociability, particularly the ‘huddling’ behavior of penguins. Penguins cluster into a tight mass to protect themselves from freezing temperatures. Its dynamic movement, reminiscent of the fibers of the rug and the variation in the rug’s height, evokes the union of individuals forming a protective structure against the cold. Cozy Swarm provides a sense of warmth, softness, and protection, while capturing the spirit of solidarity in a cold environment.

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